Jon Pyzel ~ Surfboard Shaper Visit 9/1

Come talk boards with one of the top shapers in the world, Hawaii-based Jon Pyzel. He'll be here 3-6pm taking custom orders and answering any questions you may have. All Pyzel boards will be $50 off. Great time to get your winter quiver dialed with the help of one of the most in-demand shapers in the world right now. 

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Surfer Magazine Shop Profile

Surer Magazine feature the shop in their Shop Chronicles series. Video and article below!

"IS THIS THE MOST INTERESTING SURF SHOP IN THE WORLD? (LINK) HOW MARIN COUNTY'S PROOF LAB BECAME A BELOVED COMMUNITY HUB AND ONE OF THE COUNTRY'S BEST SURF SHOPS."

"There's always been something special about surf shops. From the amalgamated scent of wax, new wetsuits and fresh boards to the intel on which local break is currently working best, where to get the best post-surf burrito in town and so much more, surf culture resides inside surf shops-that's what makes them special. In Shop Chronicles, a new web series, SURFER will be sharing the stories of iconic surf shops.

This episode transports you north of the Golden Gate Bridge to Proof Lab, a sprawling shop in redwood-lined Mill Valley, California. The founders of Proof Lab, Will Hutchinson and Nate McCarthy, set out to build more than just a place to pick up the surf equipment needed to survive along the wild Northern California coast--they wanted to create a community hub. The shop boasts everything from a massive indoor skate bowl, to music classes, a pottery studio, plant nursery, even a biodiesel fuel station. It’s a destination shop for surfers throughout Northern California and a cherished part of the Mill Valley community. A dream surf shop, unlike most any surf shop you’ve ever seen."

Photogs, Tacos & Beer: GoPro Event 8/22 6-8PM!

GoPro is coming to the Surf Shop Wednesday eve to stoke you all out!

  • Robie Crawford, one of the original in-house GoPro photogs, will be here.
  • FREE taco truck and adult beverages
  • Giving away a Hero5 and Hero6 camera, plus a ton of accessories
  • Skate ramp open till 8pm

SHECHANGE ~ Womens Surf Film ~ Fundraising Party 8/16

Join the local SF surf community, surf legends and ocean lovers for a night of dancing and fun to raise funds for local surfer and filmmaker Sachi Cunningham's latest documentary, SHECHANGE, a journey with the top female Big Wave surfers in the world as they strive for equity in their sport.

BUY TICKETS HERE

This is a rare opportunity to meet the athletes in the film - Paige Alms, Andrea Moller, Keala Kennelly, and director Sachi Cunningham. You can be part of the movement by supporting the film! Attend the event and win a one of a kind experience, unique piece of art, or a new surfboard in the auction and raffle. Explore the Aquarium of the Bay throughout the night and DJ dancing under the sea with a special guest spot by Keala Kennelly! All proceeds raised will go directly towards completion of the film.

VIP Reception includes screening of latest film trailer, Q&A with the athletes, lounge sponsored by Sublime Foundation, specialty cocktail bar by Storied Cocktials, and live auction.

*VIP ticket includes reception and general admission*

General Admission includes second screening of film trailer, surfboard talk and demo by local shapers Danny Hess (SF) and Ashely Lloyd (Santa Cruz, CA), fun photo ops, and DJ dancing!

Thank you to our sponsors THINX, Sublime Foundation, Anchor Steam x SanFranPsycho, Storied Cocktails and Aquarium of the Bay

6 - 8 pm VIP Reception , 7:30 - 11 pm General Admission

21 and over